DJS Research Ltd
Qualitative market research aims to provide an understanding of how or why things are as they are.
Our qualitative market research adopts lots of methodologies and includes:
• Research design
• Depth interviews
• Accompanied shops/surfs
• Quali hall tests
• Focus groups/group discussions
• Online research (web enabled groups/depths)
• Analysis, interpretation and reporting
In essence, quantitative market research seeks to discover how many people think, act or feel a particular way.
DJS Research Ltd has an abundance of experience in quantitative market research and we adopt these methodologies:
- Telephone interviewing (in-house CATI unit)
- Face to face interviewing (fieldforce throughout the UK)
- Online research (using state of the art NEBU software)
- Postal/self completion
- Hall tests
- Data processing (in-house data processing team)
- Production of data tabulations
We have a dedicated team to commit to telephone surveys and market research with extensive experience in telephone surveys in a number of industries. Telephone surveys and market research is used widely as a methodology for many research projects. We can carry out your research project efficiently and quickly.
Our postal and self completion market research procedures target various sectors including consumers, employees and residents. DJS Research has conducted many surveys all in these audience fields. The postal and self completion market research we undertake ranges from surveying small targeted surveys to larger projects.
Our researchers use a range of specialist analysis packages to carry out data processing and analysis market research. We have over a decade of experience in the field and all interpretation, analysis and reporting is conducted by senior researchers within our data processing and analysis market research.